ABOUT 2
ELCTRK TEA is an online tearoom founded out of Toronto, Ontario. Our teas offer a fresh, bold, and savery "twist" on Indian teas but still incorporates all of the bountiful nutrients and health benefits of the traditional Indian blends. Every leaf is hand-picked directly from India's historic and lush plantations, Assam to Kereala.
Our mission is to take traditional Indian practices and fuse them into exotic premium teas for every day use. Each blend has a rich assortment of Indian herbs and spices to fuel the body, and balance the mind for every mood.
From the spicy flavours and aromas to our sustainable packaging we pride ourselves on taking risks and being different from the norm. Here at Elctrk Tea we are constantly thinking and creating outside the box to establish an experience unique to our brand.
FOUNDER
I was born and raised in Toronto, Ontario, brought up in a family with both parents being Indian immigrants. I majored in marketing and then went on to co-owning my own digital marketing agency which I eventually found myself not in love with anymore. I always knew that I wanted to create a business of my own one day, but I never knew what. Would it be a product? Or a service?
In my late twenties I said screw it, I needed inspiration, I needed an adventure to give me a thrill, I wanted to learn about my roots. So I left it all behind and went on the most sporadic and craziest trip of a lifetime, backpacking South East Asia.
One way ticket to New Delhi, India. I saw the Taj Mahal, cruised down the Varanassi river, swam in the busy beaches of Goa, and visited the beautiful tea plantations in Kerala. Tea was everywhere. Every shop, every train station, every train, every household. India loves their Chai!
I ended up spending a month and some backpacking India. My trip inspired me, so much so that when I came back home I felt motivated to bring appreciation to Indian flavours and aromas through tea. It was then I went onto explore the various health benefits and distinctive taste of India’s abundant tea leaves, herbs and spices. I spent endless amounts of hours in my parents basement playing around with tea leaves and blending, creating spicy teas with a refreshing kick. That was when ELCTRK TEA was conceived.
I wanted to create teas that weren’t painful to drink because its “good for you”, I wanted them to be teas that you can indulge in, smell and taste delicious, but yet also know that they will bring your mind body and soul the comfort that it deserves.